Skip to content
quotesby

About this quote

What does it mean?
Expert listeners prefer novelty and refinement, while others prefer familiarity.
In plain terms
Connoisseurs want new music; others want familiar tunes.
What can you take from it?
Know your audience's preferences.

Where it applies

  • marketing
  • education
  • performance

Putting it to work

  • tailor content
  • learn preferences
  • test variations

Questions to consider

  • Who are you creating for?
  • How do you balance new and old?

Another view

Audiences can grow to appreciate novelty over time.

More from Charles Burney

  1. Now, as discord is allowable, and even necessarily opposed to concord, why may not noise, or a seeming jargon, be opposed to fixed sounds and harmonical propor…

    Permalink to quote #2
  2. The umbrage given to Cuzzoni by her [ Faustina Bordoni's] coming hither, proves that as Turkish monarchs can bear no brother near the throne, an aspiring siste…

    Permalink to quote #4
  3. He certainly over-heated himself at Venice by walking at a season when it is said that only Dogs and Englishmen are seen out of doors at noon, all else lie dow…

    Permalink to quote #1

Related quotes

  1. You have taken far too much trouble over your opera. Here in England that is mere waste of time. What the English like is something that they can beat time to,…

    George Frideric HandelGeorge Frideric Handel quote #4
  2. The grand tune is the only thing in music that the great public really understands.

    Thomas BeechamThomas Beecham quote #6
  3. Perhaps because 'dry' comedy is so much more rare and odd than 'dry' wit, there are people that never much cared for Keaton. Those who do cannot care mildly.

    Buster KeatonBuster Keaton quote #21