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About this quote

What does it mean?
The term 'world music' pushes diverse sounds into a niche that seems safe but lacks real relevance.
In plain terms
Calling something world music makes it seem cute but unimportant.
What can you take from it?
Labels can reduce art to exotic novelties.

Where it applies

  • music criticism
  • marketing
  • cultural appreciation

Putting it to work

  • avoid reductive labels
  • critique marketing terms
  • value context

Questions to consider

  • Do categories help or hinder appreciation?
  • Who decides what is 'world' music?

Another view

Some terms help listeners discover new music.

More from David Byrne

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  3. There is a finite number of jokes in the universe.

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