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About this quote

What does it mean?
The Rock declares himself the top star while insulting a local region.
In plain terms
He claims he is the best while saying Canada is bad.
What can you take from it?
Use local insults to energize crowds and assert status.

Where it applies

  • tour stops
  • regional promos
  • crowd work

Putting it to work

  • rousing crowds
  • asserting status
  • creating controversy

Questions to consider

  • Why target this specific region?
  • What is the risk involved?

Another view

Insulting a region can alienate fans in that area.

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