The great rule: If the little bit you have is nothing special in itself, at least find a way of saying it that is a little bit special.
About this quote
- What does it mean?
- Even ordinary content can be valuable if delivered with unique style or perspective.
- In plain terms
- Say simple things in a special way.
- What can you take from it?
- Presentation can elevate otherwise ordinary ideas.
Where it applies
Putting it to work
Questions to consider
- Can style save substance?
- How do you make ordinary ideas special?
Another view
Content quality still matters most.
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