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About this quote

What does it mean?
This distinguishes between gaining something valuable and sacrificing something to get it.
In plain terms
A price is what you gain a a cost is what you lose.
What can you take from it?
Understand what you sacrifice versus what you gain.

Where it applies

  • business decisions
  • personal choices
  • negotiations

Putting it to work

  • cost benefit analysis
  • decision making
  • resource allocation

Questions to consider

  • What did you lose to get this?
  • Is the gain worth the loss?

Another view

Sometimes gains and losses are not immediately obvious.

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