Skip to content
quotesby

You cannot make a man by standing a sheep on its hind-legs. But by standing a whole flock of sheep in that position you can make a crowd of men. If man were not a gregarious animal, the world might have achieved, by this time, some real progress towards civilization. Segregate him, and he is no fool. But let him loose among his fellows, and he is lost -- he becomes a unit in unreason.

Max Beerbohm#21

PsychologySocietyCivilizationCrowdsIndividuality

About this quote

What does it mean?
Individuals are rational alone, but groups often act irrationally due to herd behavior.
In plain terms
One person thinks clearly, but a crowd acts like sheep.
What can you take from it?
Group dynamics can reduce individual intelligence.

Where it applies

  • political rallies
  • social movements
  • market crashes

Putting it to work

  • analyzing mobs
  • encouraging dissent
  • valuing solitude

Questions to consider

  • When does a crowd help versus hurt?
  • How do you stay rational in a group?

Another view

It oversimplifies how groups can sometimes achieve great things.

More from Max Beerbohm

  1. She was one of those people who say 'I don't know anything about music really, but I know what I like.'

    Permalink to quote #20
  2. A crowd, proportionately to its size, magnifies all that in its units pertains to the emotions, and diminishes all that in them pertains to thought.

    Permalink to quote #22
  3. It is so much easier to covet what one hasn't than to revel in what one has. Also, it is so much easier to be enthusiastic about what exists than about what do…

    Permalink to quote #19

Related quotes

  1. Mass democracy, mass morality and the mass media thrive independently of the individual, who joins them only at the cost of at least a partial perversion of hi…

    Al AlvarezAl Alvarez quote #4
  2. Now let's repeat the non-conformists' oath: I promise to be different! (audience repeats) I promise to be unique! (audience repeats) I promise not to repeat th…

    Steve MartinSteve Martin quote #10
  3. For both the rich and the poor, life is dominated by an ever growing current of problems, most of which seem to have no real and lasting solution. Clearly we h…

    David BohmDavid Bohm quote #13