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About this quote

What does it mean?
Exploit resources but leave enough to regenerate for future use.
In plain terms
Take profit from customers but keep them alive to pay again later.
What can you take from it?
Sustain your customer base by not overexploiting them.

Where it applies

  • sales
  • business strategy
  • taxation

Putting it to work

  • avoid short-term greed
  • plan for recurring revenue

Questions to consider

  • Where is the line between profit and exploitation?
  • Is sustainability enough?

Another view

Ethical businesses should not view customers as resources to be skimmed.

More from Nikita Khrushchev

  1. If one cannot catch a bird of paradise, better take a wet hen.

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  2. Whether you like it or not, history is on our side. We will bury you.

    Permalink to quote #13
  3. Politicians are the same all over: they promise to build a bridge even where there is no river.

    Permalink to quote #10

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