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About this quote

What does it mean?
Democracy depends on using images to provoke thought instead of passive consumption.
In plain terms
Images should make us think, not just hypnotize us.
What can you take from it?
Make media spark critical thinking.

Where it applies

  • education
  • media literacy
  • politics

Putting it to work

  • teach visual literacy
  • question ads

Questions to consider

  • Do images make you think or feel?
  • How do you judge news images?

Another view

Some images are meant purely for entertainment.

More from Umberto Eco

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  3. Reflecting on these complex relationships between reader and story, fiction and life, can constitute a form of therapy against the sleep of reason, which gener…

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