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About this quote

What does it mean?
Criticizes political rhetoric for recycling empty phrases that sound clever but lack substance.
In plain terms
Politicians repeat empty words until they sound like wise sayings.
What can you take from it?
Ignore slogans that sound good but mean nothing.

Where it applies

  • campaign speeches
  • media consumption
  • public speaking

Putting it to work

  • question vague claims
  • demand specifics
  • avoid buzzwords

Questions to consider

  • How do you spot empty rhetoric?
  • When is a platitude useful?

Another view

Simplification can sometimes make complex ideas accessible.

More from Adlai Stevenson

  1. Nixon is the kind of politician who would cut down a redwood tree, then mount the stump for a speech on conservation.

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  2. An editor is someone who separates the wheat from the chaff and then prints the chaff.

    Permalink to quote #75
  3. A politician is a statesman who approaches every question with an open mouth.

    Permalink to quote #72

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