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About this quote

What does it mean?
Since words and maps aren't reality, only structure connects language to the objective world.
In plain terms
Structure links language to reality, not direct word-to-object identity.
What can you take from it?
Focus on structure, not word identity.

Where it applies

  • communication
  • modeling
  • philosophy

Putting it to work

  • check structural matches
  • avoid literal mapping

Questions to consider

  • How does your map differ from the territory?
  • Where do you rely on structure?

Another view

Some argue content matters more than structure.

More from Alfred Korzybski

  1. Any proposition containing the word 'is' creates a linguistical structural confusion which will eventually give birth to serious fallacies.

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  2. Let us repeat the two crucial negative premises as established firmly by all human experience: (1) Words are not the things we are speaking about; and (2) Ther…

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  3. It is amusing to discover, in the twentieth century, that the quarrels between two lovers, two mathematicians, two nations, two economic systems, usually assum…

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