Skip to content
quotesby

About this quote

What does it mean?
Titles matter for audience interest. A catchy name helps a story more than literary allusion.
In plain terms
Titles affect readers more than the story inside.
What can you take from it?
Choose titles that attract readers.

Where it applies

  • writing books
  • branding
  • art names

Putting it to work

  • test titles
  • simplify names
  • check audience

Questions to consider

  • Does a title change your interest?
  • How do you name your projects?

Another view

Sometimes a complex title fits the art better.

More from Anthony Trollope

  1. But who ever yet was offered a secret and declined it?

    Permalink to quote #44
  2. There is nothing perhaps so generally consoling to a man as a well-established grievance; a feeling of having been injured, on which his mind can brood from ho…

    Permalink to quote #46
  3. It is easy to love one's enemy when one is making fine speeches; but so difficult to do so in the actual everyday work of life.

    Permalink to quote #43

Related quotes

  1. It is worth remembering that every writer begins with a naively physical notion of what art is. A book for him or her is not an expression or a series of expre…

    Jorge Luis BorgesJorge Luis Borges quote #5
  2. Ooh, look at me, I'm Dave, I'm writing a book! With all my thought in it. La la la!

    Dave EggersDave Eggers quote #6
  3. I don't care what they do with my book so long as the fucking cheque clears.

    Chuck PalahniukChuck Palahniuk quote #10