'Do not name your children Paris, Britney, Ashley, Justin, Jesse or any other populist favorites because, in 20 more years, there will not be a child in the world who will want those names, the epithets for tired old wrinkled prunes with faded tattoos and droopy piercings, vestiges of a culture no longer sufficiently consumerist to warrant attention or interest from the taste-makers of the day' ~ on following the crowd