4 Dana Gioia Quotes on Publishing

Dana Gioia quotes on publishing

14. What does an instinctively popular poet do in contemporary America, where serious poetry is no longer a popular art? The public whose values and sensibility he celebrates is unaware of his existence. Indeed, even if they were aware of his poetry, they would feel no need to approach it. Cut off from his proper audience, this poet feels little sympathy with the specialized minority readership that now sustains poetry either as a highly sophisticated verbal game or secular religion. His sensibility shows little similarity to theirs except for the common interest in poetry. And so the popular poet usually leads a marginal existence in literary life. His fellow poets look on him as an anomaly or an anachronism. Reviewers find him eminently unnewsworthy. Publishers see little prestige attached to printing his work. Critics, who have been trained to celebrate complexity, consider him an amiable simpleton.

28. Most editors run poems and poetry reviews the way a prosperous Montana rancher might keep a few buffalo around - not to eat the endangered creatures but to display them for tradition's sake.

31. Several dozen journals now exist that print only verse. They don't publish literary reviews, just page after page of freshly minted poems. The heart sinks to see so many poems crammed so tightly together, like downcast immigrants in steerage. One can easily miss a radiant poem amid the many lackluster ones. It takes tremendous effort to read these small magazines with openness and attention. Few people bother, generally not even the magazines' contributors. The indifference to poetry in the mass media has created a monster of the opposite kind - journals that love poetry not wisely but too well.

32. Poets serious about making careers in institutions understand that the criteria for success are primarily quantitative. They must publish as much as possible as quickly as possible. The slow maturation of genuine creativity looks like laziness to a committee. Wallace Stevens was forty-three when his first book appeared. Robert Frost was thirty-nine. Today these sluggards would be unemployable.