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About this quote

What does it mean?
Low quality content persists because audiences accept it, making money for creators.
In plain terms
Bad stuff sells if people keep buying it.
What can you take from it?
Demand drives supply, even for low quality.

Where it applies

  • media consumption
  • content creation
  • business strategy

Putting it to work

  • demand better quality
  • voting with wallet
  • critique offerings

Questions to consider

  • What content do you accept without scrutiny?
  • Who benefits from your attention?

Another view

Sometimes low quality serves entertainment needs effectively.

More from Dick Cavett

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  2. It's a rare person who wants to hear what he doesn't want to hear.

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  3. There's so much comedy on television. Does that cause comedy in the streets?** mocking the TV-violence debate

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