George Bernard Shaw Quotes on Style
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My method is to take the utmost trouble to find the right thing to say, and then to say it with the utmost levity.
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You see, lots of the real people can't do it at all: they're such fools that they think style comes by nature to people in their position; and so they never learn. There's always something professional about doing a thing superlatively well.
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Shaw does not merely decorate a proposition, but makes his way from point to point through new and difficult territory.