A market is never saturated with a good product, but it is very quickly saturated with a bad one.
About this quote
- What does it mean?
- Customers want quality, so good products sell well while bad ones fail quickly.
- In plain terms
- Good items sell well, but bad items do not last.
- What can you take from it?
- Focus on quality to ensure long-term market success.
Where it applies
Putting it to work
Questions to consider
- What defines a good product for your customers?
- How does quality affect your brand?
Another view
Some markets might prefer low cost over high quality.
More from Henry Ford
A business absolutely devoted to service will have only one worry about profits. They will be embarrassingly large.
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