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About this quote

What does it mean?
The author uses email and websites to connect with readers rather than focusing heavily on fact checking. These tools built a community around his work.
In plain terms
Technology helped him build a reader community more than fact checking did.
What can you take from it?
Direct communication channels foster reader loyalty more than technical details.

Where it applies

  • author marketing
  • reader engagement
  • digital outreach

Putting it to work

  • use email newsletters
  • engage on social media
  • build a website

Questions to consider

  • How do you connect with your audience?
  • What tools help your work reach people?

Another view

Relying on tech can lead to spam or distraction if not managed well.

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