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About this quote

What does it mean?
Advertising is elevated to the status of highest artistic achievement.
In plain terms
Ads are the best art of the century.
What can you take from it?
View ads as creative works.

Where it applies

  • design career
  • marketing
  • art critique

Putting it to work

  • study design
  • analyze campaigns
  • appreciate craft

Questions to consider

  • Is ads art?
  • What makes it great?

Another view

Commercial motives often limit true artistic freedom.

More from Marshall McLuhan

  1. Ads are the cave art of the twentieth century.

    Permalink to quote #35
  2. Money is just the poor man's credit card.

    Permalink to quote #37
  3. We are the genitals of our technology. We exist only to improve next years model.

    Permalink to quote #34

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