Quote #62
'The future masters of technology will have to be light-hearted and intelligent. The machine easily masters the grim and the dumb.' (1969)
More from Marshall McLuhan
- Societies have always been shaped more by the nature of the media by which men communicate than by the content of the communication. (1967)
- The American bureaucracy ... was set up for very slow speeds of the printed word and railways. At electric speeds, nothing in the USA makes…
- Moral indignation is a technique used to endow the idiot with dignity. (1967)
- The artist is the only person; his antennae pick up these messages before anybody. So he is always thought of as being way ahead of his tim…
- There are no remote places. Under instant circuitry, nothing is remote in time or in space. It's now. (1965)
- What is very little understood about the electronic age is that it angelizes man, disembodies him. Turns him into software. (1971)
- We become what we behold. We shape our tools and then our tools shape us (1964)
- Jobs are finished; role-playing has taken over; the job is a passe entity. The job belonged to the specialist. The kids know that they no l…