This story's not about me. This story's about the worst disaster of the history of our country that stretched every government to its limit and now we have to help these victims, ... That's all I've wanted to do.
About this quote
- What does it mean?
- The speaker shifts focus from himself to the disaster and the victims needing aid.
- In plain terms
- This is about the victims and the disaster, not about him personally.
- What can you take from it?
- Crisis communication should prioritize victims over self-preservation.
Where it applies
Putting it to work
Questions to consider
- What should be the primary focus during a public crisis?
- How do leaders balance accountability with mission?
Another view
Claiming focus on victims does not erase personal responsibility.
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