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What we normally do in the structure of a message is that we do interpretation and then application of a point, then the next interpretation and the next application, the next interpretation and the next application. I am suggesting that if you want to reach the unchurched, you just reverse that procedure. You still get both - it's just the way you do it.

Rick Warren#6

LeadershipCommunicationStrategyTeaching

About this quote

What does it mean?
To reach new people, start with application before interpretation.
In plain terms
Reverse the order of teaching to connect with more people.
What can you take from it?
Show practical use before explaining deep meaning.

Where it applies

  • public speaking
  • preaching
  • teaching

Putting it to work

  • start with real world examples
  • reorder lesson plans

Questions to consider

  • How do you usually structure talks?
  • What happens if you flip the order?

Another view

Audiences may still need context before applying points.

More from Rick Warren

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  3. A church should be judged not on its seating capacity, but on its sending capacity.

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