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Writing daily film criticism is a balancing act between the bottom line and the higher reaches, between the answers to the questions, (1) Is this movie worth my money?, and (2) Does this movie expand or devalue my information about human nature? Critics who write so everybody can understand everything are actually engaging in a kind of ventriloquism - working as their own dummies. They are pretending to know less than they do. But critics who write for other critics are hardly more honest, since they are sending a message to millions that only hundreds will understand. It's a waste of postage.

Roger Ebert#107

CriticismMediaAudienceWritingEthicsCommunication

About this quote

What does it mean?
Film critics must balance accessibility with depth, avoiding both oversimplification and exclusivity.
In plain terms
Critics should write for everyone, not just experts or beginners.
What can you take from it?
Write clearly without dumbing down content.

Where it applies

  • writing reviews
  • teaching media

Putting it to work

  • balance tone and content
  • avoid jargon

Questions to consider

  • Who is your audience when you write?

Another view

It assumes all critics face the same dilemmas.

More from Roger Ebert

  1. Two Thumbs Up!

    Permalink to quote #106
  2. Your intellect may be confused, but your emotions will never lie to you.

    Permalink to quote #108
  3. Thrillers don't exist in a plausible universe. They consist of preposterous situations survived by skill, courage, craft and luck.

    Permalink to quote #105

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