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About this quote

What does it mean?
Thunder is impressive, but lightning is what actually accomplishes work, implying that flashy displays are less effective than direct action.
In plain terms
Thunder looks impressive; lightning gets things done.
What can you take from it?
Focus on results rather than appearances.

Where it applies

  • project management
  • leadership

Putting it to work

  • prioritizing execution over hype
  • measuring outcomes

Questions to consider

  • When have you valued flash over substance?
  • How can you balance both?

Another view

Sometimes the 'thunder' (communication) is necessary to enable the 'lightning'.

More from Samuel Langhorne Clemens

  1. I have been complimented many times and they always embarrass me; I always feel that they have not said enough.

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  2. The easy confidence with which I know another man's religion is folly teaches me to suspect that my own is also.

    Permalink to quote #52
  3. The rule is perfect: in all matters of opinion our adversaries are insane.

    Permalink to quote #49

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