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One of my guiding principles is don't do anything that other people are doing. Always do something a little different if you can. The concept is that if you do it a little differently there is a greater potential for reward than if you the same thing that other people are doing. I think that this kind of goal for one's work, having obviously the maximum risk, would have the maximum reward no matter what the field may be.

Seymour Cray#1

InnovationRisk

About this quote

What does it mean?
The speaker advises doing something different from others to increase risk and potential reward.
In plain terms
Do something unique to boost risk and reward.
What can you take from it?
Differentiation can lead to higher gains.

Where it applies

  • entrepreneurship
  • creative projects

Putting it to work

  • seek novel approaches
  • accept higher risk for bigger payoff

Questions to consider

  • When is it worth taking extra risk?
  • How to balance originality with practicality?

Another view

Higher risk can also mean greater loss.

More from Seymour Cray

  1. I talk to myself through the computer. I ask myself questions, leave things to be looked at again, things that you would do with a notepad. It turns out today …

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  2. Anyone can build a fast CPU. The trick is to build a fast system.

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  3. I just bought a Mac to help me design the next Cray.

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