'The tide has changed. You have to be able to improvise in today's NFL.'

'This is a physical game. You have to play with a lot of emotion and a lot of intensity. I'm a competitor, so I do whatever it takes to win.'

'I want people to say when No. 9 was out on the field, he did everything humanly possible to win a ballgame.'

'The sense of urgency is real for me, because the window of opportunity is closing. Gotta get back to the Super Bowl, gotta get back there and win it.'

That's good for us, because teams won't be able to key on one receiver. They're going to have to play all of us.

'Now he picks his spots, because he knows those hits take a toll. He sees the field more. Those are the ways he's evolved.'

Sometimes we do get taken by surprise. For example, when the Internet came along, we had it as a fifth or sixth priority. It wasn't like somebody told me about…