Sometimes we do get taken by surprise. For example, when the Internet came along, we had it as a fifth or sixth priority. It wasn't like somebody told me about it and I said, 'I don't know how to spell that.' I said, 'Yeah, I've got that on my list, so I'm okay.' But there came a point when we realized it was happening faster and was a much deeper phenomenon than had been recognized in our strategy.

Microsoft looks at new ideas, they don't evaluate whether the idea will move the industry forward, they ask, 'how will it help us sell more copies of Windows?'

Your most unhappy customers are your greatest source of learning.

About 3 million computers get sold every year in China, but people don't pay for the software. Someday they will, though. As long as they are going to steal it…

The medical revolution that began with the beginning of the twentieth century had warped all human society for five hundred years. America had adjusted to Eli …

'The tide has changed. You have to be able to improvise in today's NFL.'

Change before you have to.