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About this quote

What does it mean?
New ideas are judged based on their ability to boost Windows sales rather than industry progress.
In plain terms
Ideas are evaluated on whether they sell more Windows, not on industry value.
What can you take from it?
Strategic alignment with core products drives innovation decisions.

Where it applies

  • product management
  • strategic planning
  • innovation review

Putting it to work

  • align features with core products
  • prioritize ecosystem

Questions to consider

  • Should innovation serve the whole industry?
  • How do you balance profit and progress?

Another view

Focusing only on core sales can stifle genuine innovation.

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