Microsoft looks at new ideas, they don't evaluate whether the idea will move the industry forward, they ask, 'how will it help us sell more copies of Windows?'
About this quote
- What does it mean?
- New ideas are judged based on their ability to boost Windows sales rather than industry progress.
- In plain terms
- Ideas are evaluated on whether they sell more Windows, not on industry value.
- What can you take from it?
- Strategic alignment with core products drives innovation decisions.
Where it applies
Putting it to work
Questions to consider
- Should innovation serve the whole industry?
- How do you balance profit and progress?
Another view
Focusing only on core sales can stifle genuine innovation.
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