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About this quote

What does it mean?
Photography has become so effective at beautifying reality that photos now define beauty standards more than the actual world does.
In plain terms
Photos have replaced the real world as the standard for what is beautiful.
What can you take from it?
Visual media can distort our perception of reality by setting artificial beauty standards.

Where it applies

  • visual arts criticism
  • media literacy education
  • social media analysis

Putting it to work

  • critique image culture
  • promote authentic representation

Questions to consider

  • How do images shape your sense of beauty?
  • Is a filtered version of reality more appealing than the truth?

Another view

Not all photography aims to beautify; documentary and photojournalism exist.

More from Susan Sontag

  1. The camera makes everyone a tourist in other people's reality, and eventually in one's own.

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  2. The tradition of portrait painting, to embellish or idealize the subject, remains the aim of everyday and of commercial photography, but it has had a much more…

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  3. Evans wanted his photographs to be 'literate, authoritative, transcendent.' The moral universe of the 1930s being no longer ours, these adjectives are barely c…

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