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About this quote

What does it mean?
Saying 'we' while meaning 'I' is a deep insult.
In plain terms
Pretending to speak for many while only meaning oneself is insulting.
What can you take from it?
Use inclusive language honestly.

Where it applies

  • political speeches
  • team meetings

Putting it to work

  • clarify who you speak for

Questions to consider

  • When is collective language justified?
  • How does this affect trust?

Another view

Sometimes 'we' is used for rhetorical effect, not deception.

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