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About this quote

What does it mean?
McMahon announces the return of a hostile figure.
In plain terms
He says ‘The bitch is back!’
What can you take from it?
Signal the comeback of a powerful opponent.

Where it applies

  • storyline climax
  • competitive rivalry

Putting it to work

  • build anticipation for a showdown
  • highlight a returning challenger

Questions to consider

  • What effect does a hostile comeback have on morale?
  • When is such language effective?

Another view

Aggressive language may alienate some audiences.

More from Vince McMahon

  1. 'I've got bigger balls than every man in this arena!'

    Permalink to quote #122
  2. 'All of you are jealous, because I was born with a silver spoon in my mouth!'

    Permalink to quote #124
  3. 'Dad: Dad, Shane: how could you be so cruel to me?' (the night Vince revealed himself as the Corporate Ministry's Higher Power)

    Permalink to quote #121

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