People are always analyzing our approach to entertainment. Some reporters have called it the 'Special Secret' of Disney entertainment. Well, we like a little mystery in our films, but there's really no secret about our approach. We're interested in doing things that are fun - in bringing pleasure and especially laughter to people. And we have never lost our faith in family entertainment - stories that make people laugh, stories about warm and human things, stories about historic characters and events, and stories about animals.
About this quote
- What does it mean?
- Disney's approach focuses on fun, family, and human stories rather than secrets.
- In plain terms
- We make fun stories for families without hiding secrets.
- What can you take from it?
- Focus on fun and human stories to connect with audiences.
Where it applies
Putting it to work
Questions to consider
- What makes a story universally appealing?
- How do you balance fun and meaning?
Another view
Simple fun may not satisfy audiences seeking deep complexity.
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