Ethan is annoyed with all of these dumb campaigns that indoctrinate millions of people into thinking they're tough-guy free spirits when, in fact, there's probably much to be said for following and, in any event, the food chain isn't structured to encompass millions of non-followers.
About this quote
- What does it mean?
- Marketing often tricks people into thinking they are unique rebels, but society is structured to favor conformity and followers.
- In plain terms
- Campaigns make people think they are unique, but the world needs followers not non-followers.
- What can you take from it?
- Be skeptical of claims that you are a unique rebel.
Where it applies
Putting it to work
Questions to consider
- Are you truly independent?
- Who benefits from your choices?
Another view
Some non-conformists do drive innovation and change.
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