'It's your radio station. Not theirs.' I think that should be your tag line.
About this quote
- What does it mean?
- The speaker suggests a tagline emphasizing audience ownership over external control.
- In plain terms
- The station belongs to the listeners not outsiders.
- What can you take from it?
- Empower the audience by acknowledging their ownership.
Where it applies
Putting it to work
Questions to consider
- Who owns your platform?
- How do you signal ownership?
Another view
It may ignore legal or corporate realities.
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