'There's only one Heartbreak Kid, Shawn Michaels...oh wow! Look at that!'- Shawn Michaels' entrance at WrestleMania 12
About this quote
- What does it mean?
- Vince McMahon introduces Shawn Michaels with excitement.
- In plain terms
- He highlights Michaels' uniqueness.
- What can you take from it?
- Enthusiastic introductions build hype.
Where it applies
Putting it to work
Questions to consider
- How do you build hype?
- Is exaggeration necessary?
Another view
Overhyping can set unrealistic expectations.
More from Vince McMahon
'Well that remains to be seen'
Permalink to quote #17 'You can't even say it!' (To Jerry Lawler when he stuttered and couldn't pronouce 'World Wrestling Federation Championship')
Permalink to quote #19 'Oh come on'
Permalink to quote #16
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