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About this quote

What does it mean?
Reliance on friends gained only by rewards is dangerous because they lack loyalty in hard times. True alliances come from genuine respect and nobility.
In plain terms
Don't trust friends you only win with gifts; they won't stay when things get hard.
What can you take from it?
Build loyalty through character, not just rewards.

Where it applies

  • building teams
  • political alliances
  • networking

Putting it to work

  • cultivate genuine respect
  • avoid transactional relationships

Questions to consider

  • What binds people to you?
  • Can money buy true loyalty?

Another view

Rewards are often necessary to attract talent initially.

More from Niccolo Machiavelli

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