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The inclination of my life - the motto, you might call it - has been to do things which will give pleasure to people in new and amusing ways. By doing that I please and satisfy myself. It is my wish to delight all members of the family, young and old, parent and child, in the kind of entertainment my associates and I turn out of our Studio in Burbank, California.

Walt Disney#147

WorkEntertainmentCreativityFamilyHappinessSatisfaction

About this quote

What does it mean?
Life's goal is creating new, amusing pleasures for others, which also satisfies the creator. This includes delighting all ages in family-oriented entertainment.
In plain terms
I aim to amuse everyone, which also makes me happy.
What can you take from it?
Create joy for others to find personal satisfaction.

Where it applies

  • making art
  • designing products
  • teaching

Putting it to work

  • focus on user enjoyment
  • test with families
  • iterate on fun

Questions to consider

  • What brings you joy?
  • How do you share it?

Another view

Pursuing universal appeal can limit artistic risk.

More from Walt Disney

  1. The important thing is the family. If you can keep the family together - and that's the backbone of our whole business, catering to families - that's what we h…

    Permalink to quote #146
  2. The kind of entertainment we create is meant to appeal to every member of the family.

    Permalink to quote #148
  3. The era we are living in today is a dream coming true.

    Permalink to quote #145

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