People ridiculously overvalue aesthetics and beauty when evaluating products. It's one of the reasons iPods, and, for that matter, Keanu Reeves, are so successful.
About this quote
- What does it mean?
- Products and people often succeed primarily because they look appealing rather than because of their functional superiority.
- In plain terms
- Looks matter more than function when people judge things.
- What can you take from it?
- Prioritize design and appearance in product development.
Where it applies
Putting it to work
Questions to consider
- Does appearance drive your purchases?
- How do you judge quality?
Another view
Functionality still matters for long-term user retention.
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