I can't tell you what hotel I'm stayin' in, but I can say that there are two trees involved. They said, 'Let's call this hotel 'Something...Tree', so they had a meeting; it...it was quite short. 'How 'bout Tree?' 'No, Double Tree.' 'Hell yeah! Meeting adjourned!' I had my heart set on 'Quadruple Tree'... damnit, we were almost there!
About this quote
- What does it mean?
- The speaker jokes about hotel naming conventions involving trees.
- In plain terms
- A hotel was named Double Tree instead of Quadruple.
- What can you take from it?
- Business decisions often rely on arbitrary or simple logic.
Where it applies
Putting it to work
Questions to consider
- How are brands named?
- What naming choices seem arbitrary?
Another view
The joke ignores legitimate reasons for naming.
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