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Many who were listening felt a vague disquiet. They had expected oration. Instead the Speaker's voice was nothing remarkable. And his words had none of the formality of religious speech. Plain, simple, almost conversational. Only a few of them noticed that its very simplicity made his voice, his speech utterly believable. He wasn't telling the Truth, with trumpets; he was telling the truth, the story that you wouldn't think to doubt because it's taken for granted.

Orson Scott Card#1039

CommunicationTrustSimplicity

About this quote

What does it mean?
Simple, conversational speech can be more believable than formal oratory because it feels like taken for granted truth.
In plain terms
Plain words are more believable than fancy speeches because they sound like common truth.
What can you take from it?
Simplicity in communication often builds more trust than formality.

Where it applies

  • public speaking
  • leadership
  • teaching

Putting it to work

  • simplify messages
  • avoid jargon
  • speak conversationally

Questions to consider

  • Why do simple words convince?
  • When does formality help?

Another view

Sometimes complexity and formality are necessary for precision or authority.

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