'Only in the WWF you can see this!'
About this quote
- What does it mean?
- Claims uniqueness and exclusivity for the content being presented to the audience.
- In plain terms
- This experience cannot be found anywhere else.
- What can you take from it?
- Exclusivity drives audience interest.
Where it applies
Putting it to work
Questions to consider
- What makes content truly unique?
- How do you market exclusivity?
Another view
It often exaggerates to sell an idea.
More from Vince McMahon
'Anything can happen in the WWF!' (or World Wrestling Federation)
Permalink to quote #3 'The boyhood dream has come true for Shawn Michaels; Shawn Michaels: the World Wrestling Federation champion! It has happened at WrestleMania!'
Permalink to quote #5 '...And tonight, for one night only, the home of the World Wrestling Federation' (when introducing Pay-Per-View event)
Permalink to quote #2
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