Advertising is 85 percent confusion, and 15 percent commission.
About this quote
- What does it mean?
- Advertising mostly confuses people with little intent to inform.
- In plain terms
- Ads are mostly confusion and sales tactics.
- What can you take from it?
- Be skeptical of advertising claims.
Where it applies
Putting it to work
Questions to consider
- When was an ad confusing to you?
Another view
Some advertising is informative and helpful.
More from Fred Allen
A celebrity is a person who works hard all his life to become well known, then wears dark glasses to avoid being recognized.
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