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About this quote

What does it mean?
A short, abrupt line likely used as a punchline or non-sequitur in a comedic context.
In plain terms
The character says a company name unexpectedly.
What can you take from it?
Brevity can be funny when it breaks expectations.

Where it applies

  • sketch comedy
  • sitcom
  • improv

Putting it to work

  • use short lines
  • break patterns
  • build tension

Questions to consider

  • When does brevity work best?
  • How do non-sequiturs create humor?

Another view

Without context the meaning is unclear and might not work alone.

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  3. Clyde: I wondered why he had his hand on his hip when I shot him.

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